Moroccan Fashion - Faded Jeans Factory.

Moroccan fashion is hot at the moment. (See our earlier story - Moroccan fashion grows in popularity. ) So what has that to do with faded jeans? Faded Jeans must come from somewhere. Silly me, I thought they faded in the sun. No, seriously now, it is not the Moroccan sun that does it, but a new Moroccan-Italian consortium that will build faded jeans factory to cost three hundred million MAD

Italian companies Martelli Lavorazioni Tessilli Spa and Eletti SRL and Moroccan group La Financière Hatt have formed a consortium for the construction of a $24.6m industrial unit for faded jeans near Rabat. The factory, to be constructed on six hectares in Ain Aouda, is due to become operational in 12 months and create 500 new jobs. The investment agreement providing was signed by Moroccan Minister of Industry, Trade and Economy Upgrading Salaheddine Mezouar, Martelli Chairman Luigi Martelli and Martelli-Maroc Chairman Badr Eddine Snoussi in a ceremony chaired by Morocco's Prime Minister Driss Jettou on Friday

Tags: Morocco Fes, Maghreb news